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LifeworksInclusive Guide

Representing inclusive design in RFPs and sales pitches

Through the objectives set with the product team and in consideration of best practices for inclusive design and sharing practices with prospective clients, we recommend the following key considerations when responding to RFPs:

  1. Highlight intersectionality as a key focus of meeting the needs of diverse groups.
  2. Promote inclusion over personalization
  3. Highlight DEIB more prominently in case studies and other questions unrelated to DEIB.
  4. Stay on top of the maturing inclusive design practice that is evolving product and service outcomes.

Let’s review these considerations in more detail.